By the end of this article, you will know exactly what you need to do in order to skyrocket the number of views you are getting right now on Instagram Reels. Let’s get started and find out exactly how to get more views on Instagram Reels.
So many of you are seeing your competitors, your friends, or just random people on Instagram blow up and it’s now YOUR opportunity to get the same results. Some of you might have been reposting your Tik Tok videos on Reels. Or maybe you were just posting random Reels, or maybe you might have even had a couple of posts do really well on Reels. However, you have not been able to have consistently great results. And we are going to change it. Getting more views on Reels is incredibly simple and it actually just comes down to doing a few things. Stay tuned and we’ll find out how to get more views on Instagram Reels.
1. Watch Time
How To Get More Views on Instagram ReelsThe number 1 mistake that creators are doing right now is they are not optimizing for the amount of watch time they are getting. We see this over and over again. And this is exactly why there is such a big opportunity for Reels. There is so much good content on Instagram Reels but the people aren’t editing the video properly to maximize the amount of watch time.
- Likes Do Not Matter on Instagram Reels
- Comment Do Not Matter on Instagram Reels
- Even shares/reposts kind of matter but really don’t matter. If you want to go viral and get more views on Instagram Reels, you need to make sure that you are optimizing for one thing. And that is Watch Time.
That said, the average person will only watch for about 3-10 seconds, just around their own 8-second attention span. We strongly recommend posting only 15 to 24 seconds of content on Reels now. So many people are making shorter content, so many people are making longer content. So make sure your content is 15-24 seconds long if you want to be successful on Reels.
We have reviewed several niches on Instagram. And there is a lot of really good content out there that did not get a lot of views because nobody knew how to optimize for watch time. Make sure the content you create is engaging and worth watching to the end, and in this way, you will get more views on Instagram Reels
2. The right sounds to be using
You need to make sure that you are using the right sounds in your videos, and you are creating the right content.
When it comes to using the right sounds on Reels, it is very easy to do. You just need to look up the hashtags for whatever you are about to post. After that, go to the top posts under the hashtags – Reels. Look up what sound the creators of these top videos use and then add that music into your video.
It is pretty similar to Tik Tok but it is a little bit different because it’s actually way easier to find what sounds are trending in your specific niche on Instagram than it is on Tik Tok.
Once you find a sound that works, do not be afraid to use that sound over and over again. If it is trending in your niche, it is going to continue to trend in your niche. So please take advantage of that and use it literally in every single post that you do until it stops working.
This technique is going to help increase your views and your followers. And you might even rank as one of the top videos under the sound which is going to skyrocket the amount of people that are seeing your content. In addition, this works not only for the Instagram Reels feed but also for the Explore page. Please make sure you are adding the right sound to your Reels.
What you need to understand is that Instagram deals with all these big record labels. Instagram is promoting people’s music in this way. That is why, they want you to add these sounds, and that’s why there are trending sounds on Instagram.
During this golden age, when Instagram has organic reach, do not sleep on this simple opportunity to gain massive followers on Instagram. Unfortunately, it will not be forever. For example, in the last three years, the organic reach was terrible on Instagram.
3. Content Curation
In some cases, you do not even have to create the content. Actually, we recommend that so many of you guys no matter what niche you are in, no matter what you are posting about you should curate the content.
Some brands built a million-dollar business by taking other people’s content and making it better. How do they do this? They add a hook to it, they add the right sound to it. And then they give that person credit but they make their posts actually way better and are getting a lot of views.
In order to get more views on Instagram Reels, you can just literally start curating video content by adding a hook onto it, adding a call to action onto it, or adding the right sound to it. Using this simple way you are going to skyrocket and that means skyrocketing the number of views that you are getting on Instagram Reels.
You are probably wondering “What makes a really good hook on Instagram Reels”? And it is going to be something that invokes curiosity or gets the person to watch the rest of the video. For example, one day I came across bass jumping content. The problem with this type of content is that there is no hook.
You need to have an amazing hook like:
“I can’t believe that happened in the end”
“I can’t believe that he survived that” or
“I can’t believe that he was willing to do that”.
To make the person want to watch the entire video you need to tease your viewers. There are several elements you can tweak and improve to keep your audience engaged longer: engaging content, interesting titles, captivating thumbnails, and re-engaging Instagram Reels descriptions. on Instagram Reels.
Getting your viewers to watch until the end of your video will significantly increase the chances of your video going viral and will help you to get more views on Instagram Reels.
4. Take consideration of your thumbnail when creating content
Another thing that you need to be paying attention to is optimizing your thumbnail. In TikTok, the thumbnail does not matter that much. But on Instagram Reels, the thumbnail really matters.
Reel views are going essentially to come from two places – the Reels feed or your actual feed or the Explore page. People will be clicking on your video based on the thumbnail, so make sure the thumbnail is incredibly clickable. It has to be something that invokes curiosity and makes anyone want to click.
For example, adding a red arrow towards something that could be dangerous or looks crazy. If your thumbnail sucks nobody is going to check out your content. We highly recommend creating your own thumbnail and uploading it, opposed to choosing a still from the video, especially if you are choosing to share your Reels thumbnails directly to your Instagram grid.
The same thumbnail could appear in two places, and at two drastically different ratios. The first is in the gallery of your profile, which is a square 1:1 ratio (your Instagram grid), and the second is within the Instagram Reels gallery, also within your profile but as a 9:16 ratio.
Creating your own thumbnail will give you more versatility and a more pleasing aesthetic – especially if you want to control brand elements that make your business feel more familiar.
4. The best hashtags strategies
The best strategy is to use 3-5 hashtags. So many creators mess this up by putting 8-10 hashtags. Instagram literally came out and said you should not use more than 5 hashtags.
Also, you need to make sure you are writing descriptions. So many creators ignore this – they put a little in the description or they will put something witty.
You need to put something funny and then put a ton of text below that, narrate what’s going to be happening in the video or write a story about what’s going to be happening in the video. It is a great and working technique to get more views on your Instagram Reels.
There are two types of Reels viewers:
- people that just watch the video
- people that will read the description with the video in the background
- So in order to touch both types of those people, you need to make sure that you writing a really long description and you are putting a good hook in the video and making interesting content in the actual video.
- This strategy will significantly increase the number of views that you are getting on Instagram Reels.
5. Posting at the right time
To build a sizable Instagram following, you need to create compelling content that your audience actually craves. But if you don’t post your content at the right time, most of them will never see it.
We strongly suggest testing the timing of your Reels to see which post time generates the most audience engagement.
However, the general best times to post are
11:00 am – 12:00 pm
3:00 pm – 5:00 pm
7:00 pm – 11:00 pm
Make sure you are posting between those time slots. Do not post multiple times in those time slots and do not post only once a day on Reels or once a week. You have to put the content out consistently at least two to three pieces of Reels content every single day no matter what kind of content you are making.
If you are curating the content do not forget to tag the creators in the description.
If you want guaranteed growth on Instagram we strongly suggest trying the techniques written in this article. Test it. Mix it. And let us know what other ways you know how to get more views on Instagram Reels.